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There are only a few search engines that are actually concerned with what the page is all about – the content of the page. There is an easy way out. They would depend on factors like linking. The title of a page is also important. A page is only considered to be competitive if it shows on the first 20 search results on the major search engines.
 
What is a web-ranking tool?
 
A web-ranking tool would accept submission of URL and bring you back the results on the major search engines.
 
The first one is the PR – Page Rank on Google. The PR number is quite worthless and it is perhaps a grand way to pressurize marketers who are into the business of trading and selling links for a better PR. Due to a major change in Google’s marketing objectives, Google now prefers marketers to buy Ads – which is a major portion of Google’s revenue earner.
 
What is Alexa ranking all about?

Alexa rankings, on the other hand, come through installing the Alexa toolbar. Alexa ranks websites only by domain and these are determined by the number of unique visitors that visit a domain and is calculated on an average basis of a visit by a unique visitor per day.
 
A web ranking tool also records the total number of back link counts from Yahoo!
Yahoo! reports the back links better than Google. For a blog, usually Yahoo Back link counts are high because the blogger swap links with each other and add blogrolls to their blogs all day long.
 
What is Alexa Rating?
 
Alexa, the company referred to as providing all with “web information” is a major contender for Yahoo! and Google. Alexa gets all information out of the browser toolbar and tells you about the number of unique visitors to your website.
 
 
This information is actually handy in getting to know what your website ranks. This is where actually Alexa tool excels. The Alexa toolbar also depends on and helps you to know how many people using the Alexa toolbar has visited your website. Do you have problem in comprehending? Don’t panic. Alexa is easily intelligible and it would help you understand better if you read through this essay.
 
How Alexa ranks your website:
 
Try to understand, how Alexa ranks your website. If your Alexa ranking is 1, then it means that you are getting optimum number of visitors to your website. The lower the rating, the better is your site traffic. Page View is also maintained on Alexa. If for instance, there is a score of 7, it means 7 pages are visited per visitor. Alexa also tests the visits per million. If there is a traffic level of 20, it would mean in every million, 20 people visit your website.
 
Alexa is a free web-ranking tool. Alexa also helps you understand not only about your website but also help you plan you’re marketing strategies in full gusto!

The downside is Alexa relies on the Alexa Toolbar or widget being installed, to calculate the rank of your webpage, and therefore, results are not always accurate.


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Alexa Rank Explained.
There are only a few search engines that are actually concerned with what the page is all about – the content of the page. There is an easy way out. They would depend on factors like linking. The title of a page is also important.


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